Job Summary
Sky Zone Clearwater is seeking an energetic and innovative Social Media and Marketing Manager to lead our digital marketing efforts and elevate our brand presence across multiple platforms. In this dynamic role, you will develop and execute compelling social media strategies, create engaging content, and analyze campaign performance to drive brand awareness, customer engagement, and business growth. Your expertise in digital marketing tools, graphic design, and analytics will be essential in crafting impactful campaigns that resonate with diverse audiences. Join us to inspire communities online and shape the future of our brand’s digital footprint!
Duties
- Develop comprehensive social media strategies aligned with overall marketing goals to increase brand visibility and engagement across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok
- Create, curate, and manage high-quality content including graphics, videos, blog posts, and photography using Adobe Creative Suite tools like Photoshop and Illustrator
- Manage social media calendars using applications like Hootsuite or Buffer to ensure consistent posting schedules and timely campaign execution
- Conduct social listening to monitor brand reputation, gather customer insights, and identify trends or potential issues in real-time
- Optimize content for SEO by conducting keyword research and implementing best practices for organic reach
- Plan and execute paid advertising campaigns on Facebook Advertising and other platforms to boost reach and conversions
- Collaborate with public relations teams to enhance brand messaging through media outreach, influencer partnerships, and community engagement
- Analyze web analytics using Google Analytics and web analytics tools to measure campaign performance, refine strategies, and report on key metrics
- Oversee branding initiatives ensuring visual consistency across all marketing materials while maintaining a vibrant brand voice
- Support e-commerce initiatives by creating targeted content that drives online sales and enhances customer experience
Experience
- Proven experience in social media management with a strong portfolio demonstrating successful campaigns across multiple platforms
- Proficiency in graphic design software such as Adobe Photoshop, Illustrator, and Adobe Creative Suite for content creation
- Hands-on experience with social listening tools like Brandwatch or Sprout Social to monitor online conversations effectively
- Demonstrated ability in digital marketing including SEO strategies, Google Analytics insights, keyword research, and web analytics
- Experience managing paid advertising campaigns on Facebook Ads Manager or similar platforms with measurable results
- Strong understanding of social media management tools such as Hootsuite or Buffer for scheduling and analytics reporting
- Excellent communication skills with the ability to craft compelling messages tailored to diverse audiences
- Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment
Join us to harness your creativity and strategic thinking in a role that offers exciting opportunities for growth! We are committed to fostering an inclusive environment where your ideas can thrive as we build vibrant online communities together.
Job Types: Full-time, Part-time
Pay: $47,427.28 – $57,116.72 per year
Expected hours: 10 – 40 per week
Work Location: In person
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