Job Description: Marketing Coordinator
Position Summary:
We’re looking for a proactive and detail-oriented Marketing Coordinator to join our growing team and support the execution of marketing initiatives across multiple channels. This role will work closely with the Senior Marketing Manager to help bring campaigns to life, organize assets, track performance, and ensure consistent brand messaging.
You’ll be a vital part of a collaborative team that thrives in a fast-paced environment, where creativity, communication, and accountability are key to our success.
Learn more about Prime Vacations at https://primevacations.com.
Key Responsibilities/Essential Functions:
- Support the Director of Marketing and Marketing team with the daytoday coordination and execution of marketing campaigns, projects, and department priorities.
- Write, update, proofread, and coordinate marketing content, including property descriptions, website copy, blogs, emails, and other guestfacing materials, ensuring accuracy, brand consistency, and SEO/AEO best practices.
- Support property listing optimization by coordinating descriptions, imagery, amenities, approvals, and content updates across websites and applicable distribution channels.
- Manage incoming Marketing requests and HubSpot tickets, including prioritizing requests, gathering missing information, routing assignments, tracking approvals, and following projects through completion.
- Maintain Marketing calendars, project trackers, shared files, documentation, campaign briefs, asset libraries, and weekly meeting agendas to help keep deadlines and deliverables on track.
- Coordinate with Creative, Web, Social, Reservations, Operations, Property Management, Guest Services, and other internal teams to gather information, assets, approvals, and project updates.
- Provide administrative support for promotional campaigns, including approved promocode setup, property lists, campaign updates, and other routine campaign maintenance.
- Conduct recurring competitive and market research, monitoring industry trends, competitor promotions, seasonal activity, and destination opportunities to support Marketing planning.
- Support guest review and reputationmanagement initiatives, including coordination with the Guest Review Specialist, monitoring notable feedback, and assisting with recurring reporting.
- Assist with Marketing reporting and presentations by gathering campaign metrics, organizing performance data, and identifying relevant insights for the team.
- Coordinate Marketing materials and logistics, including print collateral, branded merchandise, promotional products, inventory, invoices/payment requests, and distribution needs.
- Provide administrative and logistical support for events, sponsorships, and partnerships as needed, including materials, staffing communications, and internal coordination.
- Provide general Marketing support as needed to maintain efficient department operations and timely execution of projects.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field
- 12 years of marketing experience (hospitality or travel industry a plus)
- Strong organizational skills and attention to detail
- Familiarity with email platforms (e.g., Mailchimp, HubSpot), social media tools, and Google Workspace
- Excellent verbal and written communication skills
- Ability to manage multiple priorities and meet deadlines
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the responsibilities of this job, the employee is regularly required to sit; use hands to handle or feel and talk or hear. The employee is frequently required to reach with hands and arms. The employee is occasionally required to stand; walk; climb or balance; stoop, kneel, crouch, or crawl and taste or smell.
The employee must regularly lift and/or move up to 5 pounds, frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.
Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
Work Environment:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The noise level in the work environment is usually moderate.
Benefits:
- Competitive compensation that corresponds with education and experience
- Medical benefits package, Dental and Vision options
- 401(k)
- Vacation Accrual
- Company Paid holidays
Prime Vacations is an equal opportunity employer and administers all personnel practices without regard to race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity or expression, marital status, veteran status, genetics, or any other category protected under applicable law.
About Prime Vacations
PRIME VACATIONS provides premium unforgettable vacation experiences throughout coastal Florida. We offer our property owners comprehensive services for managing their homes and deliver exceptional guest experiences at our boutique hotels, restaurants, marinas, and rental properties. Creating a workplace environment for team members to thrive is paramount. PRIME VACATIONS is committed to our communities and strives to make them a better place for locals and visitors. Passion – 24/7, we work with a passion for serving our guests the best we can. We are local experts and share the same love for vacations that you do.
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