Location: Tampa, FL (Hybrid)
Job Type: Full-Time | W-2
Pay: $45,000 – $60,000/year
Company: Ox Strong Moving
ABOUT OX STRONG MOVING
Ox Strong Moving was awarded the #1 fast-growing moving company by the Inc. 5000. We are a 5-star rated moving company known for a premium, stress-free customer experience, with branches across Florida (Tampa, Orlando, Fort Lauderdale, West Palm Beach, Gainesville and Naples/Fort Myers) and a growing franchise network expanding into new states.
Our brand is a big part of why customers choose us, and we are looking for the person who will own it.
POSITION OVERVIEW
The Social Media Manager owns the Ox Strong Moving brand from end to end: our social channels, our graphics, our print materials, our merch and our presence at community events. You will plan, shoot, design, edit and post the content, then measure what works and grow our audience.
This is a hands-on role for someone who can run social media and also design. You will report to the Marketing & Franchise Development Manager and work closely with our Founder and branch teams. The role is hybrid: expect a mix of work-from-home days and in-person days for shoots, events and branch visits across Florida, and out of state when needed.
KEY RESPONSIBILITIES
Social Media Management & Growth
- Own day-to-day social media for Ox Strong Moving across Instagram, Facebook, TikTok, LinkedIn, YouTube and Google Business Profile
- Build and run a monthly content calendar; write captions, then schedule and publish posts, Reels, Stories and Shorts
- Grow followers, engagement and reach with a clear plan and measurable monthly goals
- Engage daily: reply to comments and DMs, engage with partner and community accounts, and keep our grid organized and on-brand
- Track trends and viral formats and adapt them for a moving brand
- Deliver a monthly social media analytics report across all platforms with insights and next steps
- Support our Google review efforts and share 5-star reviews and testimonials as content
Content Creation & Video
- Plan and run photo and video shoots at moves, branches and events, including scripting, shot lists and equipment setup (camera, gimbal)
- Edit short-form video in Adobe Premiere Pro: Reels, TikToks, YouTube Shorts, customer testimonials and franchise videos, including captions, audio, sound effects and music
- Design thumbnails, reel covers and post graphics
- Upload and organize all footage and finished content in Google Drive
- Create franchise development content, such as franchisee validation videos and LinkedIn posts
Branding & Graphic Design
- Protect the Ox Strong brand by applying our brand guidelines (logo, fonts, colors) to everything we produce
- Design print and digital materials, including flyers, brochures, business cards, referral program cards, QR code materials, event signage, table covers and vehicle wraps
- Design apparel and merch, including crew shirts, branch tees, uniforms and promotional items
- Work with printers and vendors (VistaPrint, Custom Ink, local print shops) on proofs, pricing, orders and pickups
- Build and update branded marketing kits for new branches and franchise owners
- Partner with our web agency on website updates, such as testimonial pages and the franchise website
Influencer & Partnership Marketing
- Research and contact local influencers, and manage inbound influencer requests
- Coordinate influencer moves and content deliverables, and repost influencer content and testimonials
- Track influencer partnerships and payouts in our tracking sheets
Marketing Operations & Community
- Support our Referral Program with apartment communities, senior living communities and local businesses: prepare visit routes and materials, log visits and track referred leads
- Support the Realtor Referral Program: review realtor-referred jobs in SmartMoving (our CRM), update the tracking sheet and process payouts
- Update the Weekly + Monthly ROI Tracker by lead source and branch
- Track marketing spend, submit spend forms and reconcile invoices and receipts
- Represent Ox Strong at community events and sponsorships: booth setup, giveaways and capturing content
- Create Loom training videos and templates, and help onboard new marketing team members
- Attend weekly marketing meetings, manage tasks in Asana, and monitor the social, info and referral inboxes daily
QUALIFICATIONS
Required
- 3+ years of experience as a Social Media Manager
- Proof of growing a company’s social media presence: a portfolio with real before-and-after results (followers, engagement, reach or leads) that you drove
- Strong graphic design portfolio covering social, print and branding work
- Advanced skills in Adobe Creative Cloud: Photoshop, Illustrator, InDesign, Premiere Pro and Lightroom; Canva
- Experience shooting and editing short-form video for social media
- Strong writing skills for captions, posts and scripts
- Highly organized and self-managing, with the ability to juggle multiple projects and deadlines
- Comfortable with Google Workspace (Drive, Sheets) and social media analytics
- Based in or near Tampa Bay, with a valid driver’s license and reliable transportation
- Able to travel (mostly within Florida, sometimes out of state as needed) for shoots and events, including some evenings and weekends
- Your own equipment for shoot days (camera, microphone, etc.)
Preferred
- Experience in home services, moving, franchising or local business marketing
- Experience with a CRM such as SmartMoving or HighLevel, plus Asana and Loom
- Daily use of AI tools such as Claude, ChatGPT or Gemini to work faster
- Experience with scheduling tools (Meta Business Suite, Later, Buffer or Metricool) and paid social basics
- Photography skills and experience with a gimbal or drone
- Experience managing influencer partnerships
SCHEDULE
- Full-time, Monday to Friday
- Hybrid: a mix of work-from-home days and in-person days for shoots, events and branch visits across Florida, and out of state when needed
- Occasional evenings and weekends for events, content shoots, and social media engagement
HOW TO APPLY
Submit your resume along with links to:
- Social media accounts you have managed and grown, with your results
- Your graphic design portfolio
- Two or three short-form videos you shot and edited
Applications without a portfolio will not be considered. Finalists will complete a short design and content assignment before a final interview.
Pay: $45,000.00 – $60,000.00 per year
Application Question(s):
- This role is hybrid out of Tampa: a mix of work-from-home days and in-person days for shoots, events and branch visits. Do you live in or near Tampa Bay?
- Do you have a valid driver’s license and reliable transportation?
- Do you own your own shoot equipment? Please explain (camera, mic, lighting, gimbal).
- This is a full-time W-2 role. Are you looking for full-time, and would you be keeping any other clients?
- When could you start?
Experience:
- Social media management: 3 years (Required)
Ability to Commute:
- Tampa, FL 33619 (Required)
Willingness to travel:
- 50% (Required)
Work Location: Hybrid remote in Tampa, FL 33619
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