Job Description
JOB TITLE: Community Relations Assistant
DEPARTMENT: Community Relations
REPORTS TO: Director of Community Relations
LOCATION: Corporate Resource Center, 2061 Collier Parkway, Land O Lakes, FL 34639
POSITION SUMMARY:
Reporting to the Director of Community Relations, the Community Relations Assistant coordinates the community education functions of the agency. This position works to identify, pursue and develop community partnerships, community education programs and outreach opportunities, and to promote the agencys events, programs and activities.
EDUCATION AND QUALIFICATIONS:
- Bachelors degree in Marketing, Public Relations, Communications or similar field required.
- Two years of experience, preferably in the non-profit sector (internship experience is included).
- Healthcare or Hospice experience preferred.
ESSENTIAL JOB RESPONSIBILITIES:
- Working with the Director of Community Relations, the Community Relations Assistant helps with all aspects of external and internal communications for the agency including:
- Media Relations writing and sending press releases for appropriate Gulfside Healthcare Services events and communicating with the media in a timely and appropriate manner;
- Assisting with the design, printing and ordering of brochures and fliers for external and internal needs;
- Helping with Gulfside Healthcare Services newsletters for targeted public including the community, donors, volunteers and staff;
- Representing Gulfside Healthcare Services at community events/health fairs, as well as work in conjunction with other departments to supply material for events when needed;
- Help with the planning and day-of-event needs for Gulfside Healthcare Services special events;
- Assisting with Gulfside Healthcare Services digital marketing components, including:
- Maintaining an up-to-date website for the public to receive information about Gulfside Healthcare Services in a timely manner;
- Monitoring and maintaining Social Media presence for Gulfside Healthcare Services including Facebook, Twitter and YouTube, as well as the Blog
- Working within the Hubspot platform for build landing pages, blog posts and emails
- Assists the Director of Community Relations with graphic design services or coordinates with outside vendor in utilizing artistic ability, desktop publishing, graphics and digital image software to create a variety of promotional materials that are consistent with the Gulfside Healthcare Services brand.
- Interpret internal clients needs and effectively design a product to meet their goals and objectives. Writes copy as needed for materials.
- Coordinates multiple tasks to meet production deadlines for all collateral material.
- Responsible for finishing in-house products for delivery to internal clients including printing multiple copies, folding, cutting, laminating and collating.
- Maintains an archive of completed designs in print and electronic formats.
- Remains current on all related software, technology and design techniques. Attends occasional workshops to enhance professional competencies.
SKILLS AND COMPETENCIES:
- Required proficiency in Adobe Creative Suite and Microsoft Office.
- Excellent oral, written, interpersonal and communication skills.
- Knowledge of advertising and public relations principals and techniques as practiced in the non-profit sector.
- Ability to work in a dynamic, fast-paced environment, handing multiple assignments simultaneously while meeting deadlines.
- Ability to initiate, coordinate and organize projects/tasks through to completion in a timely manner with a high degree of accuracy and quality.
- Must have above-average verbal and written communication skills and know AP Style for press releases and other written copy.
