Category-Leasing
Schedule-Full-Time
Type -Regular
Overview
Our business is real estate, but our organization is so much more than bricks and mortar, beautiful buildings and well-managed properties. Our business is about people who need a place to call home and the people of Michaels who make it all happen.
The Leasing Manager is responsible for various sales and marketing projects and for ensuring that all policies related to branding, leasing and marketing are fulfilled in accordance with policies and procedures outlines by management. The Leasing Manager will assist in ensuring that there is consistency at the site and that all team members adhere to the best practices. Reports directly to the Property Manager and works closely with the Regional Leasing Specialist and VP of Marketing and Leasing to set leasing goals and develop strategic plans for achieving budgeted occupancy.
Responsibilities
1. Ensure site compliance with national branding, programs and marketing goals outlined in the annual marketing plan.
2. Develop and distribute leasing and marketing collateral, flyers, etc. Submit PRFs and ensure accuracy on all printed material.
3. Supervise the planning, preparation and implementation of marketing and leasing events, property events, social media competition, etc. as approved.
4. Assist, review and ensure execution of monthly marketing calendars and initiatives.
5. Attend and participate in leasing and marketing calls/meetings.
6. Develop, train and mentor Leasing Specialist and other onsite team members. This will include customer service, responding to leads, conduct tours and phone call training following mystery shop questionnaires as a guide. Ensure completion of leasing training such as Fair Housing and regular competition visits.
7. Assist with the recruiting and interviewing of new Leasing Specialists.
8. Establish sales and marketing strategies to increase traffic and closing ratios.
9. Conduct regular marketing research and maintain thorough product and market knowledge.
10. Complete and submit accurate reports in a timely manner as required.
11. Lead the team in the preparation and accurate maintenance of all leasing paperwork. Conduct audits as needed to ensure completion of all files and that this information is accurately represented in Entrata.
12. Manage and maintain accurate vanity numbers. Utilize programs in Entrata (such as listening to phone calls) to ensure quality in leasing and marketing.
13. Recommend new strategies as the market evolves.
14. Prepare yearly Marketing Plan. The Leasing Manager is responsible for the site achieving leasing goals as set forth in the projections in this plan.
15. Build and maintain campus relationships. Meet with appropriate Department Heads on a routine basis.
16. Successfully build and maintain solid business to business relationships within the community.
17. Perform various special projects and tasks as directed.
18. Adhere to all company policies and procedures.
Qualifications
Required Experience:
High degree of proficiency in MS Word and Excel.
Must be proficient in social marketing platforms including: Facebook, Twitter, Instagram, YouTube, Pinterest, SnapChat and other programs as needed.
Required Education/Training:
College degree and prior student housing, real estate or hospitality experience preferred.
Required Skills and Abilities:
Outgoing, dynamic personality, willingness to engage groups.
Ability to train, motivate and develop team members.
Goal oriented.
Ability to work independently and lead a group.
Working Conditions:
May be required to work outdoors in extreme conditions, sit, walk or stand for lengthy periods of time.
