ID 19323
Pay Range $69,725.55 – $111,536.57
Advertise Close Date 3/28/25
Are you highly skilled at professional social media? Pinellas County’s award-winning Communications team is looking for an experienced and creative Social Media Coordinator. You’ll oversee our social media platforms and develop strategy, create content, monitor public sentiment, and research responses through client departments. The ideal candidate will have a flair for writing, passion for analytics, and advanced skills in video and photography. We’d love it if you were highly familiar with Pinellas County, bilingual, and had a drone pilot’s license.
Performs professional project administrative and oversight work coordinating publishing, monitoring, response and strategy for the County’s social media platforms. This position strategically manages the County’s social media presence by conceptualizing, writing, designing, publishing, curating, monitoring, and reporting on various platforms; provides advanced content creation, skilled social media management, marketing outreach in a deadline-driven environment, including during crisis communications events. This position is responsible for content creation, including digital video and photography recording and editing. The Social Media Coordinator works as a project administrator, planning, collaborating on and executing campaigns and customer service responses with County staff, municipalities and other public agencies with minimum supervision.
Work Schedule: Hybrid with up to 2 days remote. Monday – Friday, 8:00 AM – 5:00 PM; However, there are compulsory work periods in special, emergency and/or disaster situations. This position is assigned to the Emergency Operations Center in Largo during an activation.
What Would You Do?
- Plans and implements social media strategies that promote the County’s vision to be the Standard for Public Service in America and mission to meet the needs and concerns of the community today and tomorrow;
- Oversees and strategizes outreach; monitors and maintains primary County social media channels;
- Creates and interprets weekly and monthly analytics reports on social media performance using the Meltwater monitoring platform and other tools;
- Creates or edits text, photography, graphics and digital video content content consistent with the County’s communications goals;
- Oversees County social media strategy to be consistent with social media/digital trends and best practices;
- Trains, coaches and monitors Communications staff and client departments including Utilities, Parks and Public Works in social media strategies that strengthen he County’s reputation and promote the County’s programs and services;
- Provides creative insight and implements tactics to increase public engagement via social and digital platforms;
- Maintains the lead social media role in the planning, coordination, and coverage of community events and programs;
- Meets with department representatives and Communications staff to plan and work on social media projects and public education campaigns;
- Provides copy writing/editing of draft collateral materials as needed;
- Performs other related job duties as assigned.
What Do You Need To Have?
- Valid Florida Driver’s License at time of hire.
- Assignment to work a variety of work schedules including compulsory work periods in special, emergency, and/or disaster situations.
- Ability to obtain security clearance for Pinellas County Public Safety Complex.
- Other knowledge, skills, abilities, and credentials required for a specific position.
Experience: Experience in social media, marketing, web technology, digital media, or a related field that includes use of social media and multi-media technologies, including one year of supervision or supervisory training.
- Eight (8) years of experience in social media, marketing, web technology, digital media, or a related field that includes use of social media and multi-media technologies, including one year of supervision or supervisory training; or
- A Bachelor’s degree in marketing, communications, public relations, digital media, or other social media related field, and four (4) years of experience as described above; or
- A Master’s degree in marketing, communications, public relations, digital media, or other social media related field and two (2) years of experience as described above; or
- An equivalent combination of education, training, and/or experience.
- Experience with audience engagement, including with partners and local social media influencers; or
- An equivalent combination of education, training, and/or experience.
Why Choose Pinellas County?
When you join Pinellas County, you’re not just taking on a job—you’re investing in your future. We believe in supporting our employees with exceptional benefits that help you thrive both professionally and personally. Here’s why our benefits stand out as some of the best in the area:
- Comprehensive Benefits Package: Enjoy affordable medical, dental, vision, life insurance, flexible spending accounts, and more that meet the needs of you and your family.
- Florida Retirement System (FRS): Secure your financial future with a robust retirement plan that gives you peace of mind as you plan for tomorrow.
- Generous leave time: Take advantage of time off to recharge and enjoy life outside of work.
- Wellness Program: Access to county gyms 24/7 and wellness programs as part of our commitment to employee wellness.
- Deferred compensation: Build your savings and plan for the future with flexible deferred compensation options tailored to your financial goals.
- To learn more, see What We Offer
https://phh.tbe.taleo.net/phh04/ats/careers/v2/viewRequisition?org=PCG&cws=47&rid=19323
